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	<title>Comments on: Finding the (market) value in freeing books</title>
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	<link>http://everybodyslibraries.com/2012/05/28/finding-the-market-value-in-freeing-books/</link>
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		<title>By: Tim</title>
		<link>http://everybodyslibraries.com/2012/05/28/finding-the-market-value-in-freeing-books/#comment-8632</link>
		<dc:creator><![CDATA[Tim]]></dc:creator>
		<pubDate>Wed, 08 Aug 2012 23:40:03 +0000</pubDate>
		<guid isPermaLink="false">http://everybodyslibraries.com/?p=2202#comment-8632</guid>
		<description><![CDATA[Good analysis.  I believe the focus should be on creating form to the new business models.  When the ad revenue model matures more, authors will be able and willing to &quot;free&quot; their books (content).  The same way certain websites free their content.  Facebook is a good example.  The market is heading there, it will simply take time to mature.  So efforts focused on monetizing the activity of reading books online, whether it&#039;s aggregating advertisers, building algorithms which will serve the appropriate ads or building systems that authors can use to build a network of followers (Twitter, RSS, FB) will aid in evolving the market.]]></description>
		<content:encoded><![CDATA[<p>Good analysis.  I believe the focus should be on creating form to the new business models.  When the ad revenue model matures more, authors will be able and willing to &#8220;free&#8221; their books (content).  The same way certain websites free their content.  Facebook is a good example.  The market is heading there, it will simply take time to mature.  So efforts focused on monetizing the activity of reading books online, whether it&#8217;s aggregating advertisers, building algorithms which will serve the appropriate ads or building systems that authors can use to build a network of followers (Twitter, RSS, FB) will aid in evolving the market.</p>
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		<title>By: Licht Mangel</title>
		<link>http://everybodyslibraries.com/2012/05/28/finding-the-market-value-in-freeing-books/#comment-8079</link>
		<dc:creator><![CDATA[Licht Mangel]]></dc:creator>
		<pubDate>Mon, 02 Jul 2012 13:40:51 +0000</pubDate>
		<guid isPermaLink="false">http://everybodyslibraries.com/?p=2202#comment-8079</guid>
		<description><![CDATA[I think all major efforts should rather be aimed at reforming the copyright laws. Continued copyright for 50, 70 years after the death of the author is simply too extreme. Considering that most authors (and their estates later on) are lucky to receive even 15% of the generated proceeds, it really is hard to believe that such big chunks of time are solely benefiting them.

Copyright laws were introduced in order to promote creation of Intellectual property by protecting it. They were never meant to be a way for a logistics industry (publishers + bookstores) to decide what gets offered to the readers. What we have today is a system which is legally entitled to ask for ransom to release works while giving little to no deciding power to the actual creator.

Moreover, if a book is out of print, nobody can legally force the copyright holder to reprint it; even if there is a huge interest in that particular work. So not only does such a situation go against the intention of the law, it also leaves an author empty handed.  It seems reasonable to provide a mechanism to restore publishing rights to the creator should the holder of the delegated copyright fails to operate in an expected manner (aka good faith).

Currently, authors willingly accept these terms since very few bookstores would sell books not distributed by a publisher. It is the &#039;distributors&#039; that set the rules. The quality of the material itself does not seem to play any role whatsoever in the process so audiences can only hope that publishers back quality. Which, of course, is not always the case as a casual stroll through any bookshop proves.

Another point is that readers who are using the internet to look for hard-to-find books are also usually informed enough to know that the author receives $3-4 at most from the $20 list price. Many writers, just like music artists etc., have set up personal websites where they accept donations. Not many readers would pay an arguably needlessly inflated price but a growing percentage of them would gladly pay the author directly.

This is why the internet is so important. First it makes &quot;The Online Book Page&quot; possible, and also allows for better prices and thus wider availability of books and other forms of intellectual property.]]></description>
		<content:encoded><![CDATA[<p>I think all major efforts should rather be aimed at reforming the copyright laws. Continued copyright for 50, 70 years after the death of the author is simply too extreme. Considering that most authors (and their estates later on) are lucky to receive even 15% of the generated proceeds, it really is hard to believe that such big chunks of time are solely benefiting them.</p>
<p>Copyright laws were introduced in order to promote creation of Intellectual property by protecting it. They were never meant to be a way for a logistics industry (publishers + bookstores) to decide what gets offered to the readers. What we have today is a system which is legally entitled to ask for ransom to release works while giving little to no deciding power to the actual creator.</p>
<p>Moreover, if a book is out of print, nobody can legally force the copyright holder to reprint it; even if there is a huge interest in that particular work. So not only does such a situation go against the intention of the law, it also leaves an author empty handed.  It seems reasonable to provide a mechanism to restore publishing rights to the creator should the holder of the delegated copyright fails to operate in an expected manner (aka good faith).</p>
<p>Currently, authors willingly accept these terms since very few bookstores would sell books not distributed by a publisher. It is the &#8216;distributors&#8217; that set the rules. The quality of the material itself does not seem to play any role whatsoever in the process so audiences can only hope that publishers back quality. Which, of course, is not always the case as a casual stroll through any bookshop proves.</p>
<p>Another point is that readers who are using the internet to look for hard-to-find books are also usually informed enough to know that the author receives $3-4 at most from the $20 list price. Many writers, just like music artists etc., have set up personal websites where they accept donations. Not many readers would pay an arguably needlessly inflated price but a growing percentage of them would gladly pay the author directly.</p>
<p>This is why the internet is so important. First it makes &#8220;The Online Book Page&#8221; possible, and also allows for better prices and thus wider availability of books and other forms of intellectual property.</p>
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		<title>By: gluejar</title>
		<link>http://everybodyslibraries.com/2012/05/28/finding-the-market-value-in-freeing-books/#comment-7727</link>
		<dc:creator><![CDATA[gluejar]]></dc:creator>
		<pubDate>Tue, 29 May 2012 13:16:47 +0000</pubDate>
		<guid isPermaLink="false">http://everybodyslibraries.com/?p=2202#comment-7727</guid>
		<description><![CDATA[I think the analysis here is spot on, but there&#039;s a danger that an analytic stance is also a passive stance. The fact is that the &quot;market&quot; is nascent, and being brought to life by the actions of just a few thousand people- you, me, your readers. Watching what we do may be interesting, but the question is what SHOULD the market be; we have the power to create a new reality. &quot;What WILL you do?&quot; is the interesting question. 

To make unglue.it work at scale, we will need a million people to participate, a thousand times what we have now. That&#039;s still a fraction of a percent of the number of book buyers or library patrons. Based on early returns, that&#039;s saying that a million ungluers might put a few million dollars into works like Oral Literature in Africa, maybe only a few hundred thousand into works for teens or horror fantasy novels. It will happen if and only if people who are aware of the possibilities take action.

Thank you for making the effort to pledge! We have a steep road, but the destination is not so far away.]]></description>
		<content:encoded><![CDATA[<p>I think the analysis here is spot on, but there&#8217;s a danger that an analytic stance is also a passive stance. The fact is that the &#8220;market&#8221; is nascent, and being brought to life by the actions of just a few thousand people- you, me, your readers. Watching what we do may be interesting, but the question is what SHOULD the market be; we have the power to create a new reality. &#8220;What WILL you do?&#8221; is the interesting question. </p>
<p>To make unglue.it work at scale, we will need a million people to participate, a thousand times what we have now. That&#8217;s still a fraction of a percent of the number of book buyers or library patrons. Based on early returns, that&#8217;s saying that a million ungluers might put a few million dollars into works like Oral Literature in Africa, maybe only a few hundred thousand into works for teens or horror fantasy novels. It will happen if and only if people who are aware of the possibilities take action.</p>
<p>Thank you for making the effort to pledge! We have a steep road, but the destination is not so far away.</p>
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